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EtsiaShopee
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Story About Features Global Storefronts Ops Automations AI Services Pricing Extensions Contact Start free

From browse to paid on one stage

A living storefront theatre below the fold — cart, pay sheet, and Control Tower strip — so the first viewport stays one cinematic frame.

Indigo Loom 0
Handloom stole ₹2,490
Brass diya set ₹1,180
Silk scarf ₹3,200

Merchants deserve software that looks like the brand they are building — not a demo shell.

Our story

EtsiaShopee exists so platform owners can run a fleet of stores and merchants can sell without fighting the tool. The commerce engine stays under the hood; you see EtsiaShopee.

About us

Built for three people who share one product.

Merchants Launch admin + storefront, dress the shop, take orders.
Platform owners Control Tower for plans, entitlements, domains, and App Store.
India-first Razorpay as the default money path — Stripe when entitled.

Features that compound

A bento of the platform spine — not a feature dump.

White-label storefront

Tenant brand, tokens, and layouts — shoppers see your brand only.

--brand

Theme Studio

Entitled merchants edit colour, type, and sections without deploys.

Locked — view plans

Entitlements

Plan matrix + overrides gate every serious capability honestly.

DB-per-tenant

Isolation is structural — each merchant store keeps its own commerce data.

webhook · payment.captured

Razorpay SaaS billing

Subscriptions and webhooks own paid access — not client trust.

Installing theme pack…

App Store modules

Themes, verticals, marketplace, and POS — install from the catalog when your plan allows.

GET /v1/catalog

Headless API (roadmap)

Etsia API skeleton exists; optional Next storefront is a separate track. Classic Blade is the live storefront today.

Demo: seven capability mini-vignettes — brand swap, Theme Studio paint, entitlement unlock, host resolve, billing stamp, module install, API pulse

Full features page

Services path

From first click to fleet scale.

  1. 01 Provision Self-serve signup creates the merchant world.
  2. 02 Brand Tokens and layouts when Studio is unlocked.
  3. 03 Sell Catalog, cart, checkout on a real engine.
  4. 04 Scale Plans, modules, and marketplace uplift.

Advancements

The hard SaaS pieces most builders skip.

Tenancy

Your shop resolves from its domain — never from a spoofable form field.

Entitlement honesty

Locked UI explains the gap and points to billing.

Theme DNA

Hex in, token out — white-label without CSS forks.

Money path

Razorpay rails with webhook-owned paid apply.

Global commerce, India-first

Sell at home and abroad with the same engine — currencies, tax regimes, and channels on honest rails.

Hover a currency chip — multi-currency checkout on one commerce truth

  • Multi-currency checkout Channel currencies and exchange rates — shoppers pay in their money, you settle with clarity.
  • Multi-tax & GST Tax categories and regimes for India GST and international rules — server-side, never client trust.
  • Multi-channel catalog Publish once across channels — Classic Blade storefront today; headless/Next is an optional later track on the same commerce truth.
  • Cross-border honesty Export-ready storytelling without a second pricing brain — one commerce truth per merchant store.

Demo: INR, USD, and EUR currency chips orbit a commerce hub; hover a chip for channel detail

Every merchant gets their own storefront landing

Like Shopify or WooCommerce — your domain, your brand, your homepage sections when Theme Studio is unlocked on your plan.

Shoppers never see EtsiaShopee chrome on a published tenant shop.

  • Own domain — Subdomain or custom domain opens your shop — the platform binds the store from the host name.
  • Theme Studio sections — When Theme Studio is on your plan: hero, product grids, and brand tokens you publish and roll back without a deploy.
  • Shopper-facing landing — The store home is the merchant landing — catalog, campaigns, and checkout on one branded surface.

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Noir Atelier ATC · 1

Winter drop — handloom stoles

Demo: merchant storefront with Theme Studio inspector selecting sections and brand colours

Ops that scale with your catalog

Inventory, warehouses, shipments, and tracking fields on the commerce engine. Visual bin–aisle WMS is future / App Store roadmap — not a live designer today.

Warehouse inventory on the engine

Sources, stock, and transfers ship with Bagisto commerce. Visual bin–aisle maps are App Store / future ops — the scrub below is a demo, not a live WMS designer.

  1. Receive
  2. Putaway
  3. Pick
  4. Pack
B-08-11 Pick path lit SKU · Brass diya set · ₹1,180

Demo: picker scans aisle B, lifts brass diya SKU into tote, marks pick complete

Delivery tracking & carriers

Shipments with tracking fields and integration APIs — connect carriers and keep shoppers informed.

  1. Picked
  2. Shipped
  3. In transit
  4. Delivered
TRK-88421 Carrier · Express surface ETA 18:40 IST

Automations on the App Store path

Workflow and Automation Builder modules are planned App Store SKUs — not a live n8n builder inside the control plane today.

1 2 3 4 5
  1. Trigger Order placed, cart abandoned, stock threshold — when the builder SKU ships.
  2. Condition Plan, channel, customer segment — roadmap vocabulary for entitled workflows.
  3. Action Email, webhook, inventory hold — App Store depth, not a shipped visual builder yet.
  4. Human approval Money-moving steps stay approval-first — multi-agent OS is roadmap, not live here.
  5. App Store SKU Install when that module ships and your plan unlocks it — same catalog path as other extensions.

packet · order.created

Demo: automation packet hops Trigger to Condition to Action to Agent hand-off to App Store SKU

Demo graph only — Automation Builder is not a live in-app n8n today; watch the App Store when that SKU lands.

Browse extensions

AI that helps merchants sell

MagicAI one-shot helpers and App Store AI SKUs unlock per plan. A full shopper/merchant chatbot OS is roadmap — not the default live product.

Indigo Loom Assist

Where is order #1042?

Demo theatre only — MagicAI one-shot helpers exist; full tenant shopper/merchant chatbots are not the live default product.

Demo theatre only — MagicAI one-shot helpers exist; full tenant shopper/merchant chatbots are not the live default product.

Plans that glow for a reason

Amounts come from live plan prices — change them in settings, this page updates.

Starter

INR 999

per month

Start free

Most loved

Pro

INR 2,499

per month

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Enterprise

INR 9,999

per month

Start free

Full pricing page

Extension marketplace

Themes, multi-vendor, POS, verticals — App Store catalog energy.

Marketplace

Marketplace Core

INR 4,999

Multi-vendor Mode B inside one tenant store.

Theme

Theme Studio

INR 999

Tenant theme tokens, layout presets, brand media, and homepage section trees.

Feature

EtsiaShopee API

INR 1,999

Headless / Next storefront API access.

Contact us

Tell us what you are building — we will route you to the right plane.

Set marketing contact email in Control Tower to enable this form.

Make the next store feel cinematic.

Start free. Scale plans and extensions as you grow.

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